Messy Ideas


Imagine a guy comes over to you, selling a Ferrari, it looks pretty good, so you ask how much, and he says R20 000.
That's a hell of a bargain right?
But what would you do? I know that I'd be suspicious, sure that it wasn't the real deal, or stolen, that there had to be something wrong with it.

Well here's the thing, when we're selling our work, our product, we tend to talk it up, it's effectiveness, it's quality, it's all round Ferrari-ness, and then, for fear of losing the sale, we quote a discounted fee. And then when our buyers get uncomfortable, we drop the price even further.

There is no such thing as a cheap Ferrari, part of the deal when buying great stuff, is having to pay for it.
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