Messy Ideas

I surgery

I recently engaged a business coach, and some people were surprised - "but you know all that" - yup, but if knowing was all it took, then we'd watch a bit of YouTube and we'd all be Steve Jobs.
Getting really excellent requires building habits, smashing boundaries, getting uncomfortable. You need to build measurable repeatable processes which deliver the required result, and then plan, act, review, repeat.
Thing is, your business is where it is because you built it, and if you could fix it, it would be fixed, if you could see the gaps, you would have taken them.
To level up, you need people who can see what you don't see.
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